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How to identify a target market for your business

How to identify a target market for your business

by Team 10x10 | Aug 26, 2021 | Business Growth Strategy, Business Resilience

Not everyone wants to buy what you’re selling. But while this sounds obvious, a worryingly high percentage of start-ups fail because they don’t identify a target market or find and connect with a market that actively wants what they offer. Without a clear target...
How to create a value proposition for your business

How to create a value proposition for your business

by Team 10x10 | Aug 5, 2021 | Business Growth Strategy, Business Resilience

So many new businesses buy into the “If we build it, they will come” fallacy. But here’s the thing. It’s not enough for your business to provide a product or service. What your business is and what it is you offer must be ‘worth’ something to potential...

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